Outreach and Promotion
Effective communications both internal and external -- requires an ability to identify and develop the strategic messages and activities that can successfully define and promote a clients interests. Equally important is the capability needed to achieve effective implementation. This requires an attention to detail, an understanding of a clients needs and potential, and the credibility and comprehensive network of contacts needed to conduct targeted global, regional and local outreach as circumstances warrant.
KWRs approach to communications outreach recognizes the need to develop integrated structures that effectively balance a clients external and internal communications needs within the context of their policy and strategy framework, organizational capabilities and institutional concerns.
Drawing upon decades of relationships and a comprehensive global in-house database that allows direct interactions with targeted opinion leaders all over the world, KWR professionals are able to quickly provide cost-effective outreach to our clients. This includes a proven ability to interact and communicate client-oriented information to a wide range of targeted journalists, investors, analysts, executives, government officials, academics, financial and service professionals and other relevant individuals.
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